Privacy Policy

Your privacy is vitally important to us and we are committed to protecting it. We believe in transparency and are dedicated to complying with the General Data Protection Regulation (GDPR), which sets high standards for data protection and privacy for individuals within the European Union (EU). Our privacy policy outlines the types of personal data we collect, how we use and process it, and your rights in relation to your personal data. 

Personal data we collect:

If you process a purchase with us or sign up for one of our mailing lists, we will ask you for personal information in order to for us to facilitate the request. All personal data that we collect about you will be recorded, used, and protected by us in accordance with applicable data protection legislation and this privacy policy. We may collect the following types of personal data from you:

  • Identity Data: Includes title, first name, last name, username, and any photographs collected for Membership.
  • Contact Data: This may include billing address, delivery address, email address, and telephone numbers. This will vary dependent on the type of booking being made and how this is executed.
  • Transaction Data: Includes details of products and services you have purchased from us.
  • Technical Data: Includes your internet protocol (IP) address. We may collect information about your computer including where available your IP address, operating system, and browser type for system administration. This is statistical data about users’ browsing actions and patterns and does not identify any individual.  Your IP address may also be used to monitor visitor traffic patterns and site usage. Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
  • Usage Data: Includes information about how you use our website, products, and services.
  • Marketing and Communications Data: Includes your preferences in receiving marketing from us and our third parties and your communication preferences.

How do we use your Personal Data:

We use your personal data for the following purposes:

  • To provide you with our services and products
  • To process and fulfill your orders and requests
  • To communicate with you about your account, orders, and products
  • To send you marketing and promotional materials, where you have consented to receive them
  • To improve our website and services
  • To comply with legal obligations and protect our legal rights

Legal basis for processing your personal data

We process your personal data on the following legal bases:

  • To perform a contract with you, such as providing our services and products to you
  • To comply with legal obligations, such as tax and accounting requirements
  • To pursue our legitimate interests, such as improving our website and services, and protecting our legal rights
  • Where you have given your consent, such as receiving marketing and promotional materials from us

Who we share your data with and why:

Please be assured that we will never sell your data to third-party organisations. However, we do partner with a number of companies that are required to support certain functions where we may need to share your personal data with these third parties in relation to fulfilling our contractual obligations to you. We have specific agreements with these companies with regard to them fulfilling their obligations with respect to maintaining the security of the data they hold and ensuring they comply with the relevant Data Protection Regulations.

Your Rights

Under the General Data Protection Regulation, you have the right to request a copy of the personal information we hold about you. You also have the right to request that we erase any personal information we hold, where Amazon Adventure has no compelling reason to continue processing this data. You can choose to restrict the collection or use of your personal data in the following ways:

  • Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by us for direct marketing purposes.
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at [email protected]

Data Retention

We will retain your personal data for as long as necessary to fulfill the purposes for which it was collected, or as required by law. We will securely delete or anonymise your personal data when it is no longer needed.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online. No credit card or payment information is stored. Our website payment process is PCI compliant – this is a payment card industry data security standard (PCI DSS) with a set of requirements designed to ensure that we process, store, and transmit credit card information in a secure environment.

Children under the age of 16

We do not intentionally intend to collect information from and market to children under the age of 16 years of age. Children under the age of 16 years will not be able to participate in competitions nor sign up to receive marketing communications from us. If you sign up to receive marketing materials from us we will proceed on the basis that you are over 16.

Children under the age of 18

On some occasions, we may collect and manage data of those under 18. We will always aim to manage this data in a way that is appropriate to the age of the child and will only keep this data for the purpose for which it was collected. Children’s data is usually only collected if you hold an Amazon Adventure membership or a child takes part in one of our experiences. We will always try to seek consent from the parent or guardian of the child before collecting and processing this information.

Links to other Websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites, and such sites are not governed by this privacy statement.

Changes to this privacy policy

We may update this privacy policy from time to time to reflect changes in our business practices or legal requirements. If you believe that any information we are holding on you is incorrect or incomplete, please write to us or email us as soon as possible and we will correct any information found to be incorrect.

Amazon Adventure
Business Court, Units 2 & 3, Bells Yew Green, Tunbridge Wells TN3 9BJ.

Tel: 01892 752042

Email: [email protected]

Effective Date: 08-Jul-2024
Last Updated: 08-Jul-2024

 

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